Screen time Gen-Z is proud of digital junk food in the form of Italian Brainrot

Italian Brainrot (and Rutger)

In Screen Time, Tech reporter Rutger Otto writes on the internet every week. This week he ends up in the world of Italian Brainrot.

In my previous blog I wrote about my (half successful) month without social media. Not long after I returned to the platforms, I was confronted with Tralalalero Tralala, Ballerina Cappuccina, Tung Tung Tung Sahur, Bombardino Crocodilo and so I can continue to spread Italian sounding Wartaal.

These words belong to AI characters that look just as bizarre as their names sound. A shark on sneakers, a ballerina with a cappuccinocop as a head, a scary wooden creature and a war plane with a crocodile head. They attract millions of views on social media.

The videos do not mean anything. You hear a voice speak fake-Italian while the bizarre beings move through the image. The trend started in January with the shark tralalalero tralala, on a Tiktok account that no longer exists. Since then, numerous characters have been added. Throughout the months they are provided with story lines and songs. It is an online world in itself, which is now known as Italian Brainrot (Brain Rot).

It is not always clear who made the videos, but by Ballerina Cappuccina by chance. The character was created in March and has since dragged tens of millions of views and likes. The New York Times tracked down the maker and ended up with the 24-year-old Susanu Sava-Tudor from Romania. She calls her creation “an absurd form of humor”. According to her, the videos in the Italian Brainrot universe are “not about the real Italy, but show a film-like, mythical version of Italy”.

No idea if that description helps you something, not really me. I just see a form of AI roop again, which in this case makes a lot of things with a young target group. A friend of mine teaches a primary school, where it sounds “tralalero tralala” and “Tung Tung Tung Sahur” all day long from the mouths of students.

Those children also call the videos themselves Italian Brainrot. The term brainrot means the decline of a person’s mental state, in this case caused by excessive viewing of superficial videos of very low quality. Last year Brainrot was labeled by the Oxford English Dictionary as Word of the Year. Funny that children completely embrace that term (not very positive).

Ok Boomer , I hear you think. Maybe I’m just too old for this. Italian Brainrot is not exactly a high -quality art form, but it is a nice bizarre piece of internet culture.

Although, there are also videos in which the characters suddenly still talk really Italian and then bombing children in Gaza. They also sometimes spread racist or violent language. Four schools in Urk sent a letter to parents of students to warn them about Italian Brainrot. “It seems innocent, but it is not,” says a spokesperson for the board of Reformed primary education Urk to Omroep Flevoland .

So I decide this piece about Italian Brainrot with the old advice of educators to parents: watch what children do online and talk about it.

In screen time (Screen Time) Tech Reporter Rutger Otto Writes Weekly about the Internet. This week, he wants himself in the world of Italian Brainrot.

In My Previous Blog, I wrote about my (Half-Successful) Month Without Social Media. Not Long After I Returned To The Platforms, I was Confronted With Tralalero Tralala, Ballerina Cappuccina, Tung Tung Tung Sahur, Bombardino Crocodilo, and I Could for a While Spout Italian-Sounding Gibberish.

These words belong to ai characters that look just as bizarre as their names sounds. A Shark in Sneakers, A Ballerina with a Cappuccino Cup As A Head, A Scary Wooden Creature, and A Warplane With A Crocodile Head. They Attract Millions of Views on Social Media.

The Videos Are Nothing Special. You hear a Voice speak fake Italian While the Bizarre Creatures Move Through The Picture. The trend started in January with the shark tralalalero tralala, on a tiktok account that no longer exists. Since then, Numerous Characters Have Been Added. About The Months, they have leg Given Storylines and Songs. It is an online world in itself, which is now known as Italian brainrot.

It is not always clear who made the videos, but it is in the case of ballerina cappuccina. The characterized in March and Has Since Garnered Tens of Millions of Views and likes. The New York Times Tracked Down The Creator And Came Across 24-Year-old Susanu Sava-Tudor From Romania. She calls her creation “an absurd form of humor.” Accordance to Her, The Videos in The Italian Brainrot Universe are “Not about Real Italy, But Show a Cinematic, Mythical Version of Italy.”

No idea if that description helps you, it Doesn’tn’t Really Help Me. I just see another form of ai junk, which in this case is very popular with a young target group. A Friend of Mine Teaches at a Primary School, Where “Tralalalero Tralala” And “Tung Tung Tung Sahur” Can Be Heard All Day from the Mouths of Students.

The Children Themselves also call the Videos Italian Brainrot. The term brainrot refers to the Deterioration of Someone’s Mental State, in this case caused by excessive viewing of superficial Videos of Very Low Quality. Last year, brainrot was Named Word of the Year by the Oxford English Dictionary. Funny That Children Full Embrace That Term (Not Very Positive Anyway).

Ok Boomer , I hear you thinking. Maybe I’m just too old for this. Italian Brainrot is not Exactly A High Art Form, but It is a nice bizarre piece of internet culture.

Althegh, there are also Videos Known in which the Characters Suddenly Speak Real Italian and Then Condone the Bombing of Children in Gaza. They also Sometimes use racist or violent language. Four schools in Urk Sent a Letter to Parents of Students to Warn Them About Italian Brainrot. “It Seems Innocent, but it is not,” Says a Spokesperson for the board of Reformed Primary Education Urk to Omroep Flevoland (Flevoland Broadcasting).

So I conclude this piece about Italian brainrot with the age-old advice from educators to parents: watch what children do online and talk about it.

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